Our History
Founded in 2015, we began as a small team of decision science enthusiasts who believed that better outcomes start with better frameworks.
We've helped over 10,000 individuals improve their decision-making processes through our structured methods and tools.
Our Mission
To empower individuals with practical frameworks that lead to better life and financial decisions.
Our Values
- Clarity over complexity
- Evidence-based methods
- Practical application
Meet Our Team
Sarah Johnson
Founder & CEO
Decision science expert with 15 years of experience
Michael Chen
Head of Research
Behavioral economics specialist
Emma Rodriguez
Framework Designer
Makes complex decisions simple